Want your product to show up in ChatGPT? Take 2 minutes to do this 👇

Hey Reader,

Just a quick email today to show you something interesting I found while doing some research for the Search Evolution Strategy.

I want to make sure that clients who sign up are getting as much traffic from AI search as possible. Especially traffic that converts.

So I've been looking into how people are using ChatGPT and LLMs to do their shopping.

Perhaps you've noticed, if you ask ChatGPT for a product recommendation, it sometimes pulls up specific recommendations.

For example, when I asked ChatGPT this prompt:

A chatgpt prompt that reads "I'm looking for some of the best travel accessories for an upcoming trip to Ireland. Can you recommend some ideas? I have about $100 to spend.

Part of its very in-depth answer included this:

I wanted to know why it chose specific products over others. And that's what led me to this page, which has a lot of information that addresses that very question. Of course, it's all written by some clever marketing folks at ChatGPT, so I take it all with a large grain of salt.

Regardless, I want my clients to show up in these kinds of searches. And that's why I'm so glad I discovered what's at the bottom of the page.

But what really interests me is the form at the bottom of the page. 👀

If you scroll down, you'll come to this form, where you can put your name on a list to apply for a merchant application.

This is where anyone can sign up to test out ChatGPT shopping and provide feedback on their soon-to-be-released Instant Checkout feature,.

This is one of those SEO no-brainers. I'll be recommending this to all of my clients, and since you are a follower here at Inkwell Content, I thought you might want to know about it as well. It's at the bottom of this page.

Let me know if you try it! And if you have more questions about showing up in AI search, you can always reply to an email or DM me on LinkedIn, or go here to see any recent emails you missed on the topic.

- Liam

P.S. Next week I'm announcing a new webinar about why so many businesses lost traffic in 2025, and what they can do to reverse that trend in 2026. Keep an eye out for that!